◆ White-label targeting for mail houses
Offer your clients smart targeting — without building a data-science team.
Your clients want more response from the same mail budget. You already handle the data, the print, and the drop. Add a targeting model to that, and you’re not just a mail house — you’re the reason their campaigns perform.
I build the models behind the scenes. You keep the client relationship.
Why partner
Differentiate
“We’ll model who to mail” is a very different pitch from “we’ll mail whoever you give us.”
Stickier clients
Campaigns that target well renew. You look like the reason.
No new hires
No data scientists, no modeling stack to stand up — I’m the engine, white-labeled behind your brand.
New revenue
Targeting becomes a service line you can price, not a cost you absorb.
How it could work
You bring the client and the mailing; I build and score the targeting model; you deliver the results as part of your service. We work out the branding and the economics together — revenue share or wholesale, whatever fits how you sell.
See what the model does for response and ROI ↗
This is a newer part of what I offer, so early partners help shape it. If your clients mail for high-value acquisition — subscriptions, big-ticket — let’s talk.